Minneapolis Search Engine Optimization

Search Engine Optimization is a holistic process. It’s not something you do after a site is complete. Like plumbing a house, it’s better done during construction.

Search Engine Optimization Today

Optimizing your site for search engines is a critical part of marketing, when you hire me to build your site, I design and develop it following Google’s standards of practice.

Long gone are the rascally days of slime merchants hawking thousands of irrelevant inbound links. Google now uses AI to interrogate a site and ‘understand’ it. Thus the focus now is on-page seo.

On-page SEO is all about optimizing web pages individually in order to improve ranking and earn more relevant organic traffic. On-page is about both the content and the source code of a page instead of inconsequential inbounds.

So it’s about how the site is built.

Site structure, wording, linking, grammar and phrasing play a significant role in your site’s search engine optimization. SEO has to be factored in from the very beginning of a site’s development.

There are many great tools that can help with writing for SEO. I use several during construct of a site that I have tested and found helpful. When I build a site I include them and can mentor you in how to use them effectively on your own if you wish.

Holistic SEO

I love this term. I believe ‘holistic’ is a popular word because it reflects the ever-growing complexity of a modern free market. There is no ‘magic pill,’ no one perfect solution. Success in general is about systems and integration. Oh, holistic SEO means that every part of a site on all levels is optimized, from satisfying user intent to offering a stellar user experience.

Here is a short list I found from one of the great SEO consultants out there. I actually met him long ago and had a great conversation, he really knows his stuff! You can read the full article here.

What makes a good website?

  • Satisfies user intent and has a clear goal
  • Has technical prowess
  • Is trustworthy, safe and secure
  • Has a great design and stellar UX
  • Full of awesome, user-centered content
  • It’s mobile-friendly or responsive
  • Can ‘talk’ directly to search engines

Contact Mitch

4 + 3 = ?

Testimonials

Maggie Christopher

Mitch Rossow built my first website and my online presence skyrocketed, so it was an easy decision to choose his services again when I upgraded. It's imperative to choose a web designer who is not only committed to making the end product look great, but also has strong technical skills and understands how to make sure new clients find you on the web. Mitch clearly loves what he does and it shows in the quality of product he delivers. And his charming personality is a bonus!

Maggie Christopher Holistic Nutrition Therapist maggiechristopher.com

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